Travel retail has changed significantly in the past years and is undergoing serious disruption. For example, 70% impulse buying five years ago has turned into 79% planned buying in recent years. Duty-free shopping is not considered cheap any more, but is regarded as a convenience.
Digitalization has a big impact on how travellers buy products on their journey, which also affects airports and airlines. Peter Mohn, owner and CEO of m1ndset, and Kian Gould, founder and CEO of AOE, talk about changes in consumer behavior and how travel retail must react to survive digital transformation in the aviation industry. They also describe how the industry can profit from opportunities that digitalization brings.
The fireside chat with Kian Gould and Peter Mohn was published by The Moodie Davitt Report. Watch all five fireside chat videos:
Aviation & Travel
In my previous blog - First Steps on the Path to Airport Digital Revenue Growth - I outlined the surging imperative for airports to urgently place revenue digitalization at the heart of their Non-Aeronautical Revenue and I shared the key building blocks needed for them to set out safely on their digital journey. Now, for those forward-thinking airport managers looking to actually seize the digital opportunity, I’d like to drill deeper to illustrate the key phases of a digitalization project. When Omnevo partners with a client, we jointly share in creating a clear project roadmap to understand the key phases of the project. These phases obviously vary in scale, complexity, and timescale according to the needs of each project and the internal resources available to the airport, but the visual (below) offers a guide to the path of a typical project.
Aviation & Travel
Michael Raasch, CEO of Omnevo, shares an introductory view on the potential for train operators to adopt digitalization to drive new levels of performance and profitability.
WIESBADEN, GERMANY, 6 SEPTEMBER 2022 - Omnevo GmbH, the leading airport digital marketplace solution, and AeroParker, the leader in innovative digital parking solutions for airports, announce a strategic partnership to take airport digital ancillary revenue to the next level.