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LARA News: Ancillary Revenue

July 01, 2024

Passengers crave accessibility and exclusivity, desiring on-demand access to unique products that aren't readily available elsewhere. Recognising these shifting consumer preferences, airlines are swiftly adapting, mirroring successful trends seen in other e-commerce sectors. By expanding their retail programmes online, they are tapping into new revenue streams and aligning their offerings more closely with evolving passenger expectations.

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